PRESS RELEASE | Vandelanotte launches new brand identity

New vision, new look

The rebranding stems from Vandelanotte’s ambition to empower and inspire clients more than ever before. "We aim to go beyond reliable financial and business support," says CEO Nikolas Vandelanotte. "Our clients expect more than traditional services. They want a proactive partner who thinks strategically and creatively alongside them. Our new tagline, ‘Imagine more,’ perfectly embodies this approach — we focus on what our clients aspire to achieve and how we can help turn their ambitions into reality."

Vandelanotte’s refreshed visual identity aligns with this vision: a simplified logo for a modern look and ‘risky yellow’ as an accent color. This bold new style reflects the company’s dynamic nature. The rebranding was developed in collaboration with Focus Advertising.

Updated subbrands

Alongside the main brand’s transformation, the logos of the subbrands have also been updated: Callens Vandelanotte for audit, Le Doux & Mortelmans for insurance and horsum and Ballistix.digital for digital services. By maintaining a consistent visual identity across all brands, Vandelanotte strengthens the cohesion within the Vandelanotte Group, while allowing each subbrand to retain its unique specialization and identity.

An integrated approach

With six complementary business lines, Vandelanotte offers a wide range of (advisory) services tailored to every stage of a company’s life — from startup and growth to innovation and succession. These business lines include:

• Accountancy

• Audit

• Tax & Legal

• Advisory

• Risk

• Digital

This structure gives clients a clear overview of the full range of services and ensures an integrated approach that stimulates innovation and growth.